NovaDevora Tool
Marketing Hook Generator
Twenty scroll-stopping hooks across ten proven writing styles — each with a best-fit platform, engagement score and a suggested call to action. Everything runs offline in your browser.
About the Marketing Hook Generator
The marketing hook generator produces opening lines built to stop a scroll: curiosity gaps, contrarian statements, numbers, direct questions and problem callouts. Each hook comes with a suggested platform and a call-to-action idea so you can see the whole shape of the post.
How to use it
- Enter your product, audience or the problem you solve.
- Generate a batch and read only the first five words of each — that is all a scrolling reader gives you.
- Pair a hook with the suggested CTA and write the middle of the post yourself.
Tips for better results
- Match the hook to the platform: LinkedIn rewards a specific claim, TikTok rewards tension in the first second.
- Never write a hook your content cannot pay off — bait costs you the follow.
- Use real numbers from your own business instead of the placeholder figures.
- Test two hooks on the same body copy before assuming one style works for your audience.
Example use case
A bookkeeping firm takes the hook "Most small businesses overpay tax by accident, not by choice", adds three real examples, and uses it as the opener for a LinkedIn post and a cold email subject line.
What to do with the result
Use the hook as the first line of a post, an ad, an email subject or a video opener. Keep the ones that perform in a swipe file — favourites are stored locally so you can build that file here.
Frequently asked questions
- Can I use these as ad headlines?
- Yes, but check each platform's advertising policies. Claims about results or earnings usually need substantiation.
- Why do some hooks feel exaggerated?
- They are templates for attention. Edit any hook down until it is something you can defend factually.